Those ages 24 to 35 are becoming most active smartphone users.Source: www.emarketer.com
Though mobile payments have experienced only modest growth in the last year, the frequency of in-store mobile payments has increased significantly among one key demographic—25- to 34-year-olds.Deloitte Mobile Consumer Survey, which polled 2000 US internet users ages 18 to 74, older millennials are twice as likely to make mobile payments at least once a week than are 18- to 24-year-olds. And they are almost three times as likely to use the technology weekly than people ages 35 to 44.
Plus, while the number of 18- to 24-year-olds making mobile payments on a weekly basis dropped from 13% to 10% over the past year, the number of 25- to- 34-year-olds doing so grew from 13% to 21% since 2015.
The number of those ages 25 to 34 making mobile payments on a monthly basis nearly doubled as well, increasing from 8% last year to 14% in 2016.
Transferring money was the most common activity, according to the survey, with 40% of respondents saying…[read the full article at www.emarketer.com]