As things progressed, Vanessa managed $2M+ territories, and worked with prestigious accounts such as Stanford, Cedars-Sinai, UCLA, and USC. She was instrumental in, and strategically led, her company in closing the first two accounts in the U.S. for the new diabetes test (Hb A1c), the most notable being the coveted Stanford Hospital account.
Vanessa also picked up a few awards along the way: Impact Player of the Year and Sales Rep of the Year. After 10+ years in Medical Sales, she decided it was time for a life change and decided to pursue a career in marketing.
Her previously honed skills in project management, communication, and strategic planning, coupled with a creative mindset, dovetail quite perfectly into the realm of marketing, it turns out. Vanessa is passionate about understanding WHY consumers are drawn to certain products & brands, and how she can help brand managers, founders, and marketers fulfill the unmet needs of their target segment.
A student of the details, her drive to pursue a career change led her to go after an MBA with a focus in digital marketing and entrepreneurship through the University of Illinois at Urbana-Champaign.
When Vanessa isn’t working, she can be found hiking, hanging at the beach or honing her photography talents (she's particularly fond of capturing street art). She’s also an avid scuba diver, diving every chance she gets…in search of sharks! (seriously!)
She’s got a serious case of wanderlust too: she's traveled to 30 countries, and loves to encourage others to break out of their comfort zones and go explore the world!
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LASIO Professional Haircare
"When I found HypeLife, I had an instant feeling of “This could be the agency for us” the moment I came across their website. Everything spoke to my company needs...where we're at now, and how we need to grow and evolve."
Nadine Ramos, Founder & CEO LASIO Professional Haircare
GoodFetch
"From day one with HypeLife, the scope of engagement has been very clear. Professional sums it up in one word, to say the least."