The BackStory

WHY:
Everyday Noble Clothing believes nobility isn't something money can buy and it's not something your genes determine. Rather, nobility is a series of choices, ones you make everyday. The power of nobility is not guaranteed to a few, it is a mindset. Your passions define it, and your determination ensures it. The only heritage expected is the one you inspire in others, the raw passion you ignite and the courage you instill. More than just another clothing line, ENC exists to encourage those who rock the ENC brand to something more, to serve as a constant reminder that the only bloodline that matters is the one you leave on the pavement...And unlike the nobility found in the books of history, this time around, the lineage you leave starts with the mark you make.

OUTPUTS AND RESULTS AS AGENCY OF RECORD:
Brand Strategy + Brand Naming & Identity System  + Tagline + Logo/Brandmark + Website with Custom E-commerce & Online Lookbook + Spring/Summer 2012  Collection, 2012 Winter Pack, and Spring/Summer 2013 Line Creation + Print Collateral + Photography + Digital Line Cards + Seasonal Digital Lookbooks + Event Marketing + Social Media Management (Facebook, Twitter, Tumblr, YouTube, Pinterest, Instagram) + Online & Offline Marketing Plan Development & Ongoing Execution + Collab Product Development/Placement with Crown the Empire (Rise Records) x Vans Warped Tour + Influencer Engagement + Email Marketing + Alternative Press Company Profile Feature (PR) + Ongoing PR

CLIENT TESTIMONIAL

"I appreciate the professional guidance HypeLife Brands provided along the way, while allowing me creative freedom in taking this idea and turning it into a dream come true."
Josh Reed, Co-Founder
Everyday Noble Clothing

THE TERRAIN WE COVERED
AS AGENCY OF RECORD

BRAND
DEVELOPMENT

MARKETING

ADVERTISING

  • Media Buying
  • Advertising Campaign Development
  • Twitter Advertising
  • Facebook Advertising
  • Instagram Advertising

KEY TEAM MEMBERS ON
THIS CLIENT ACCOUNT

Tina E.

Lead Creative

Jonathan B.

Lead Developer

Sameer Walia

Brand Navigator (West)

Amy I.

Lead Creative

Mei X.

Senior Full-Stack Developer

Lisa S.

Accounting