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Everyday Noble Clothing
Kansas City, Missouri (B2C)

THE BACKSTORY
WHY:
Everyday Noble Clothing believes nobility isn't something money can buy and it's not something your genes determine. Rather, nobility is a series of choices, ones you make everyday. The power of nobility is not guaranteed to a few, it is a mindset. Your passions define it, and your determination ensures it. The only heritage expected is the one you inspire in others, the raw passion you ignite and the courage you instill. More than just another clothing line, ENC exists to encourage those who rock the ENC brand to something more, to serve as a constant reminder that the only bloodline that matters is the one you leave on the pavement...And unlike the nobility found in the books of history, this time around, the lineage you leave starts with the mark you make.

OUTPUTS AND RESULTS:
Brand Strategy + Brand Naming & Identity System  + Tagline + Logo/Brandmark + Website with Custom E-commerce & Online Lookbook + Spring/Summer 2012  Collection, 2012 Winter Pack, and Spring/Summer 2013 Line Creation + Print Collateral + Photography + Digital Line Cards + Seasonal Digital Lookbooks + Event Marketing + Social Media Management (Facebook, Twitter, Tumblr, YouTube, Pinterest, Instagram) + Online & Offline Marketing Plan Development & Ongoing Execution + Collab Product Development/Placement with Crown the Empire (Rise Records) x Vans Warped Tour + Influencer Engagement + Email Marketing + Alternative Press Company Profile Feature (PR) + Ongoing PR
Recent Press
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WHAT OUR CLIENTS SAY
Josh Reed, Co-Founder
Everyday Noble Clothing
"I appreciate the professional guidance HypeLife Brands provided along the way, while allowing me creative freedom in taking this idea and turning it into a dream come true."

Terrain We’ve Covered as Agency of Record

BRAND DEVELOPMENT


  • Brand Strategy Development
  • Founder/Executive Coaching
  • Digital Strategy
  • Creative + Look-and-Feel
  • Messaging Development
  • Brand + Product Naming
  • Branding + Brand Identity System
  • Digital: User Experience Design (UX)
  • Digital: Custom Content Management Systems
  • Digital: E-Commerce
  • Photography (Lifestyle / Product / Events)
  • Print Collateral
  • Branded Apparel
  • MARKETING


  • Marketing & Advertising Strategy Development
  • Content Strategy Development
  • Email Marketing + Automations
  • Social Media Marketing
  • Influencer Marketing
  • Local Area Network Activation
  • ADVERTISING


  • Media Buying
  • Advertising Campaign Development
  • Out-of-House Advertising (Billboards, Bus Wraps, Outdoor Display, etc.)
  • Twitter Advertising
  • Facebook Advertising
  • Instagram Advertising
  • STARTUP FUNDING PREPARATION & SUPPORT


  • Deep Competitor Analysis
  • Key Team Members on this Client Account

    Everyday Noble Clothing - Kansas City, Missouri
    Brand Identity
    Everyday Noble Clothing - Kansas City, Missouri
    Spring/Summer 2013 Capsule - Apparel Design + Photography + Lookbook
    Everyday Noble Clothing - Kansas City, Missouri
    Vans Warped Tour Sponsorship + Cross Promotion with Headlining Act
    Everyday Noble Clothing - Kansas City, Missouri
    Website with Custom E-commerce & Content Management System
    Everyday Noble Clothing - Kansas City, Missouri
    Spring/Summer 2013 Capsule - Apparel Design + Photography + Lookbook
    Everyday Noble Clothing - Kansas City, Missouri
    Fall/Winter 2011 Capsule - Apparel Design + Photography + Lookbook
    Everyday Noble Clothing - Kansas City, Missouri
    Digital with Custom E-Commerce & Content Management Backend
    Everyday Noble Clothing - Kansas City, Missouri
    Branded Apparel + Photography
    Everyday Noble Clothing - Kansas City, Missouri
    Business Card - Back (Printing Method: Foil + Spot Gloss on Plastic)
    Everyday Noble Clothing - Kansas City, Missouri
    Business Card - Front (Printing Method: Spot Gloss on Plastic)
    Everyday Noble Clothing - Kansas City, Missouri
    Spring/Summer 2013 Collection Design
    Everyday Noble Clothing - Kansas City, Missouri
    Spring 2012 Collection Line Card
    Everyday Noble Clothing - Kansas City, Missouri
    Branded Apparel + Photography
    Everyday Noble Clothing - Kansas City, Missouri
    Branded Apparel + Photography
    Everyday Noble Clothing - Kansas City, Missouri
    Digital with Custom E-Commerce & Content Management Backend
    Everyday Noble Clothing - Kansas City, Missouri
    Fall/Winter 2011 Limited Edition Hoodies in 4 Colorways
    Everyday Noble Clothing - Kansas City, Missouri
    Branded Apparel + Photography
    Everyday Noble Clothing - Kansas City, Missouri